wic resources & services

The Mission of WIC is to assure healthy pregnancies, healthy birth outcomes and healthy growth and development for women, infants, and children up to age 5 who are at nutrition risk, by providing nutritious foods to supplement diets; information and education on healthy eating; and referrals to health care and critical social services.

Learn if you qualify for WIC by viewing the income eligibility guidelines.

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Breastfeeding

Although most mothers begin breastfeeding while in the hospital, the pressures of life can prevent mothers from achieving their goals to continue breastfeeding once they go home.  The Coffective Initiative unites the efforts of hospitals and WIC in the information given to mothers.  WIC’s breastfeeding peer counselors help mothers gain confidence in their ability to continue breastfeeding once at home. LEARN MORE

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Bundles of Joy

Bundles of Joy provides Marathon County families in emergency situations with formula and diapers for their infants. LEARN MORE

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Community Resources

From the health and nutrition assessment, WIC dietitians provide participants with referrals to other community resources for additional assistance. FIND HELP

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Electronic Benefit Transfer

A debit card is used to track your WIC benefits. HOW IT WORKS

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Eligible Food Items

WIC participants are issued a food package monthly.  A WIC Approved Food Guide is provided to each family so they can pick the brands of WIC foods they wish to buy. SEE THE LIST

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Farmers' Market

The WIC Farmer’s Market Program provides WIC families with checks to spend at local farmers’ markets during the summer months.  This effort works to increase both fruits and vegetables in the home and the income of local farmers. LEARN MORE

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Fit Families

Fit Families Supplemental Nutrition Assistance Program-Education (SNAP-Ed) is a successful preschool obesity prevention program for families of 2-4 year old children.  Program objectives include increasing fruits and vegetables in the diet, reducing consumption of sweetened beverages, and increasing physical activity. GET GOING

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Nutrition and Health Assessment

Through physical and nutrition assessments, the WIC team of professionals is able to provide individualized information and assistance to each of our WIC families. GET ASSESSED

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Participating Retailers

Local grocery stores are authorized to provide WIC foods to participants in their home areas.  Participants can choose from corner grocery stores to large chain super stores. VIEW THE LIST

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Ready to Read

Marathon County program helps get reading at an early age. GET STARTED